Are Automated Transcribing Softwares Good Enough? Not for New York Times

If you are ChristineMcM, a New York Times commentator you probably know a too much about how automatic transcribing software can mess things up for you.

As reported by The Daily Dot, she had something to say about a recent Trump article but had to take a phone call in the middle of her comment. Her automatic transcription software heard and posted the whole conversation.

Yes, you read that right.

This is what it ended up posting.

This might be funny, but this shows the state that we are currently in with respect to automated transcribing.

Transcribing still continues to be mostly done by humans to avoid such gaffes.

Although she later clarified the mistake, it left those close to her and her followers in a state of a fix. Some even suspected that she might be having a neurological episode.

Here is her clarification:

Having understood these problems, Scribie is not looking to go the same route.

Instead, we use technology and AI to help humans transcribe faster and better.

The industry is far away from completely eliminating the human factor in the transcribing chain (unless you can afford such a gaffe).

For the time being the best way to get your file transcribed is a human with cutting-edge technology that enables efficiency and high accuracy.

 

 

 

Why We Spend Less Money on Marketing

It is common knowledge that it is far more effective to retain and keep your existing customers happy than trying aggressively acquire new customers through inorganic/paid channels.

That is why Scribie’s approach to customer relationship management and acquisition strategies are far different from our industry peers.

Our budget for acquiring new customers is at the very least 8-10 times smaller than our peers. … 

 

[Guest Post] How to offer more value to your podcast audience by using infographics and blog images

The best way to create a strong connection with your audience that will generate action is to go above and beyond. If you want more sales, shares in social media and a bigger audience, you need to offer more value.

Offering more value is about empathy, understanding your audience and actually caring. Transcriptions help with SEO and are also helpful to your audience. 

If you don’t use scribie already then start today. You will save time and money and your audience will thank you for it.

You shouldn’t stop with transcriptions, they’re just part of offering more value.

You offer written and audio content. Your podcast transcriptions and your podcast. But to offer even more value to your audience, you should also consider visual content. … 

 

Why Scribie Is The Top Transcription Service

What A Top Transcription Service Offers

If you’ve ever found yourself in need of a transcription service, you know that by doing a Google search, you will see a lot of results. Just because there are many transcription services out there, doesn’t mean that they all match up to each other. … 

 

How can a small business use transcription services?

Helping Small Businesses Compete

Times are changing… As you’ve noticed, the world is becoming more digital. This is especially apparent in the business world. Instead of software, now a lot of the biggest applications are accessed through websites.

This can be daunting for a business owner who isn’t constantly keeping up with the times. Don’t worry — with the right information, it’s easier than you think to level the playing field. … 

 

Speech Recognition Software Falls Short on Transcription

The Foibles of Speech Recognition

 

In this day and age, more and more of what we are doing is becoming automated. One example would be banking. You don’t have to go to a bank anymore to deposit or transfer money. You can do that from an app or just log on to their website. Some banks don’t even have physical buildings. Human interaction and the component of business is becoming more and more limited. … 

 

When YouTube Captions Go Wrong

Human Transcription > Computer Transcription

Have you ever used Google Voice’s visual voicemail option? How about YouTube’s closed captioning service? If so, you’ve probably encountered a wildly inaccurate and hilarious transcript.

Rhett McLaughlin and James Lincoln, the comedy duo behind Rhett & Link, used this amusing side effect and turned it into a series of hilarious skits on YouTube.

The concept is similar to the Telephone Game. A message is passed from person to person until the original message is mostly unrecognizable.

Here’s what they did:

Step 1: Record a short script.

Step 2: Upload it to YouTube.

Step 3: Record a new video with the garbled transcripts that YouTube produced.

Step 4: Repeat.

The result is a funny and an incoherent message similar to that of the famous “Bad Lip Reading” videos.

These skits were filmed between 2011 and 2013 and demonstrate just how inaccurate Googles’ automatic transcription services used to be. Since then, Google’s automated voice transcription service has improved significantly – hence the reason the series eventually fizzled out.

Given these modest improvements, automated transcription services still pale in comparison to the level of accuracy that human transcription services, such as Scribie, can provide.

We believe the English language, in all its complexity, nuance, and beauty will never be completely mastered by artificial intelligence.  And while this video is in jest, it’s an excellent example of why knowledge work will always require a human component to maintain quality assurance.

 

Support for Post Payment by Scribie

You finally decided that you wanted to get that project, business proposal, meeting, interview, etc. transcribed and you have selected Scribie as your choice of company with whom to do business. You select which turnaround option works best for you, but then you get to the payment page and discover you have to prepay. Why can’t you pay for your transcribed document once it’s completed?

For starters, the default payment type that Scribie uses is prepayment. Scribie strives to do what’s best for its customers and by having prepayments, Scribie can keep the costs down. If post payments were used, the overhead costs would be increased and it could impact the rates you currently pay for transcription.

accounts-1238594_640

Another reason is found in that Scribie uses freelancers, not employees for their transcription. In our current business model, freelancers are paid immediately after the files are submitted and graded. It’s the preferred method of payment by the freelancers and it keeps them happy. Happy freelancers are freelancers who are motivated and they come back for more work.

There’s also the issue of small payments. When orders include small payments, it might be better to pay via a credit card and then get that money reimbursed. Now, we aren’t saying that post payment is completely out of the picture. It is possible that post payments may be supported for bulk orders of 20 or more hours ordered at the same time. The payment would have to be made within 30 days at the latest.

credit-card-1369111_640

At Scribie, we work to make things the best we can for the customers, for you. If you have any questions or concerns, feel free to contact us and let us know. Making sure you’re happy makes us happy.

 

How Having 3 Rates for Turnaround Options Are Better Than Having 5

We have AWESOME news for you. Now, there are only 3 rates in regards to turnaround options: express, 1 day, and 5 day. There used to be 5 options that included: Express, 24 hours, 5 days, 15 days and 30 days. Of course, there are a few of you out there wonder why the change? Why take away choices or even limit your choices?

For starters, there’s a psychological reason behind it. According to research, we are actually happier with fewer choices and it enables us to actually make an informed decision. More choices tend to make us less satisfied than when we had fewer choices. Take it one step further, we are paying more for the same things we had prior to the additional choices. By decreasing the number of choices, you as customers, have a simple decision to make.

option-112225_640

Another benefit for customers can be seen in the 5 day option. Once the 3rd day comes around, customers can see a draft transcript. This allows you to get some work done ahead of schedule.

From a business point of view, it allows us to streamline the process, which in turn makes it a better experience for you, the customer. This means it reduces issues with quality and services, there’s a reduction in wasted resources, and a decrease in cost.

At Scribie, we want to make the entire process for you a simple and easy one. We know that your time is precious and who wants to sit contemplating over choices and whether they made the right one? Take back your time for things that really matter. For more information on the updated rates, just click here.