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How to Get More Youtube Views by Maximizing Your Existing Videos

February 6, 2019February 6, 2019 Allan CaegLeave a comment

As a YouTube creator, you want more subscribers, watch time, views, and clicks to your website.

Ultimately, your success on YouTube either helps you generate ad revenue or promote your brand (whether you’re selling bags, cosmetics, or business tools). Given your goals, how do you grow your YT channel in 2019 and beyond?

I’ll discuss actionable steps and YouTube insider tricks that can help instantly boost your view count.

Discover how you can promote your videos on different channels, repurpose content, and why getting transcripts of your videos are a Youtuber’s secret weapon.

The Value of Text

You trust written content. After all, despite Google’s speech recognition powers, SEO still relies on the written word.

As a result, you strive to write and remix your video content into metadata (title, description, tags, etc)… or you just completely miss out on these optimization and distribution opportunities.

Because you’ve invested so much in producing your videos, you want to make sure that they’re found! If they fall on deaf ears, that ultimately hurts your mission and bottom line.

At the moment, you could be working on YouTube on your own or occasionally getting help. In this article, I’ll expound on the kind of help that you can get from professionals who specialize in areas that you would rather (and should) delegate.

Let Scribie’s professionals do the work. Order transcripts of your YouTube videos or upload subtitles to your videos.

What YouTube Looks like in 2019

We know we’re preaching to the choir. You’ve been publishing regularly (perhaps for more than a year now). In any case, let’s revisit the value of YouTube and what the landscape looks like. These facts, trends, and statistics enable us to review your opportunities.

You might know that YouTube is the 2nd(!) most popular search engine. Coincidentally, did you also know that YouTube is the 2nd most popular website on earth (at the time of writing)?

Given its influence, the leading video platform happens to be a lucrative income source (directly or indirectly). How much can YouTubers make? Typically composed of small teams or solo creators, top YouTubers are worth between $10M to $20M. Looking at the other side of the spectrum, businesses like Adobe and Cisco depend on YouTube as a marketing channel.

In other words, YouTube isn’t going down. You’re investing in the right place so you better double down.

How Transcription Services Can Change Your YouTube Game

As mentioned before, you can’t ignore the value of text. As Youtubers, you’ll still need to input text, whether as video captions, in your description and tags, or even when sharing videos on your social accounts.

A transcript of your YouTube video allows you to repurpose content. Why is repurposing content so magical?

First of all, you save time. You get to promote more even when creating less.

According to Buffer, you can repurpose the content in your video to get an SEO boost, reach more audiences, gain authority, and reinforce your message.

All The Ways You Can Repurpose Your YT Video

Through a transcription service that will turn your recordings into text, like Scribie, you can repurpose your video content in a multitude of ways. Awesome, yes?

Adding the (tiresome but essential) metadata like tags and descriptions to your YouTube video becomes easier.

This also lets you distribute your content to a multitude of channels. Use the text version of your video recording to create:

new blog posts and articles,
a presentation,
social media posts,
Quora answers,
emails,
an ebook, and more!

You can also use the text to add subtitles/captions to your videos and become more accessible to a wider audience, as well as boost watch time and your viewer’s experience.

Beef Up YouTube Video Descriptions

Optimizing the metadata or descriptions in your YouTube videos increase the chances of you being found online. Add the right keywords, including LSI keywords, and tags to help your SEO and to rank higher on search results. (LSI keywords are keywords related to your main keyword.)

Here’s how: Plug your transcript into a word cloud (like this) to discover keywords and tags you can use for YouTube SEO.

Check out this interview by Video Influencers which nicely sums up what I’ve been talking about.

Youtuber Daniel suggests these three YouTube hacks to skyrocket your views.

1. LSI Keywords

Besides using your main keywords in your title and such, use LSI keywords in your description. LSI keywords are additional bits of information that relate to your actual content or keyword topic.

For example, if your main keyword is “transcription services”, LSI keywords can include “transcription software”, “human transcription services”, “best transcription services”, etc.

2. Share Function on YouTube

Source: Video Influencers

Don’t stick to one platform.

YouTube is competitive. You’ll need to promote, be social, and push your content out on as many channels and platforms to get the most eyeballs.

Create accounts based on the various platforms available on YouTube’s Share function, and share your video on all of these as it goes live. Use your transcript to create captions or blog posts for sharing. Cherry pick sentences from the transcript to turn into social posts. Turn the transcript into draft points for your blog post.

YouTube loves the backlinking, helping with your views and ranking. Plus, your building communities and exposing more to your content.

3. Suggested Videos

You may want to rank on the first page, but it’s also all about the suggested videos sidebar right now. To get on that sidebar, find the top results for your main keyword on YouTube, get their channel names, and use them as the last two tags of your video. This signals YouTube that your content is similar to theirs.

Cool hacks, right?

How to Upload Your Captions Directly to YouTube

Adding subtitles or captions to your YouTube videos help more viewers enjoy your content. This ultimately boosts watch time and engagement.

With captions, your audience can watch your videos on the bus, in a busy cafe, or wherever they are that may not be as conducive to YouTube watching. It also opens up your content to a more global audience.

Through Scribie, you can directly upload captions to your YouTube video in a few steps:

Add your YouTube URL to import your video on Scribie.
Verify and hit Order Transcript.
Once the transcribed files are ready, click on the “Save to YouTube” button next to the other save options.
Enter the YouTube URL of the video in the pop-up.
Authorize Scribie to upload the captions to your channel.

That’s it! Your captions will then be added to the video on Youtube.

See more detailed instructions and screenshots of the step-by-step process of adding subtitles using Scribie.

Over to You

Start turning your YouTube videos intro transcripts and make it a habit.

You don’t have to do it yourself. Scribie can be your transcription partner for text versions of your video content and for adding captions to your YouTube videos.

After investing in creating a transcript, fuel the discipline of repurposing, promoting your content, and implementing SEO.

Ready to try Scribie? Order a transcript or add captions to your YouTube videos today!

Video SEO for Absolute Beginners (7 actionable Steps)

July 13, 2017July 19, 2017 Rajiv Poddar1 Comment

You hear about how video is the next big thing all the time.

I believe that this is completely untrue.

Video is ALREADY the BIG thing that people have been citing for years now.

YouTube is the second biggest search engine on the face of the earth. Not Bing.

Let that fact sink in.

Continue reading “Video SEO for Absolute Beginners (7 actionable Steps)” →

Podcast transcriptions ( 5 reasons why should totally you do it)

July 11, 2017July 13, 2017 Rajiv Poddar1 Comment

Having decided to be a podcaster, you have taken a lot of effort to get your podcasts out there. So why not transcribe your podcasts.

You’ve done the research, set yourself up technically, recorded a brilliant episode and released it to the world.

Now, why not multiply the rewards of your effort even more by transcribing your podcast content? Continue reading “Podcast transcriptions ( 5 reasons why should totally you do it)” →

Adding Subtitles to Your Videos is No Longer Optional

January 30, 2017June 28, 2017 Becca Thomas1 Comment

Transcription and Subtitles in 2017

If you’re reading this, you may be asking yourself why should I bother to add subtitles to my videos? They are just videos after all; a visual aid. It’s simple to just watch the video, get the information or content in that manner and go about your merry way. Well, it isn’t that simple. In this day and age, it’s vital to add subtitles to your videos. Let’s discuss a few reasons why. Continue reading “Adding Subtitles to Your Videos is No Longer Optional” →

Two Easy SEO Tips (That Actually Work)

January 9, 2017July 17, 2017 Rajiv Poddar2 Comments

Audio Transcription and SEO

Brian Dean (Backlinko) is an internationally recognized entrepreneur and SEO expert. He recently put together a massive list of 201 actionable SEO tips that are sure to provide inspiration to SEO veterans and novices alike.

We’ve picked out two tips that Scribie can immediately help you execute and give your SEO a huge boost.

Transcribing Audio into Text (or Vice Versa)

At $0.75/min, Scribie offers audio transcription at 99% accuracy. This is the best rate/value in the industry. Other transcription services may offer low prices but ultimately fail to deliver on accuracy—don’t compromise the accuracy of your content.
- Offering a blogger a text version of their podcast or video is a great way to build relationships with other bloggers. Note: Brian cautions against asking for a reciprocal backlink as this goes against Google’s guidelines.
Audio Transcription of Videos
- You can have the best [Insert Your Product Here] video on YouTube, but in order to fully take advantage of it, you have to transcribe the dialogue. This tells Google what the content in your video is about and will help funnel more qualified traffic your way.
- Also, we would like to note that audio transcription provides a valuable service to people with disabilities. By including an accurate transcript you are ensuring the accessibility of your content to millions of people who would otherwise not be exposed to it.
- Scribie can provide subtitle files in SubRip (.srt) and SubViewer (.sbv) formats. All you have to do is paste your video link into our multi-format importer, place your order and we’ll do the rest. Once your file is done transcribing, upload it to your YouTube or Vimeo (or other video sharing service) and you will now have optimized and SEO friendly content.

If you’re interested in more of Brian’s techniques check out his blog below.

Source: 201 Powerful SEO Tips (That Actually Work)

Transcribing Your Video is Crucial For Content Marketing Strategy

June 17, 2016July 17, 2017 Becca ThomasLeave a comment

Transcribe Your Videos And Get More Traffic

Businesses today are always looking for new ways to stand out. You want to keep your current customers and you also want to draw in new ones. There are a variety of ways to do this and using videos is just one of those ways. However, if you’re not using the video to your advantage, you may be doing more harm than good.

With all of the possible marketing strategies out there, one that may be overlooked is audio transcription. You’re probably thinking: “Why do I need to have my video transcribed? People are just watching it after all aren’t they?” Well, yes and no. Here are a few reasons why transcribing your video is so important.

One key reason to have your video transcribed is accessibility. Think of those who might be in an atmosphere in which they can’t listen to the video, i.e. work; having the words right there along with the video makes it easier for them to still get all of the information included. There are also those who are hearing-impaired. Transcribed script allows for all potential customers to have the access to your content.

Another area is customer experience. This allows customers to follow along with the video and if later there’s a certain part of the video they want to go back to, instead of playing it over again, they can just find it in the transcript. It also allows them to easily share content with friends, family or co-workers.

Similarly, there are those out there who would rather not watch the videos. It could be more time consuming for them to sit through a video than if they have a transcript they can read faster. There’s also the possibility that some may just scan the transcript for information and take with them the things that are important to them. Even if you don’t want script scrolling close to your video, you have the option of putting your transcript on a separate page and posting a link with the video. You can highlight key areas to ensure that consumers are getting the best information possible.

One of the biggest reasons to have your video transcribed is due to Search Engine Optimization or SEO for short. If you just post a video online, and let’s say it’s without a title, how is Google supposed to help you? No title means there’s no way of knowing what is the content of your video. Even if you have a title, that’s only a few words for Google to utilize. The more content you have, the better chances your business has of being found and of being indexed higher on the list of searches by customers.

Of course, depending on the length of your video, transcribing it can be time-consuming. If you add in multiple speakers, it could take you or your co-workers a long time to get it done. That time could cost you potential customers and valuable online presence. That’s where a top transcription service like Scribie comes in. With a variety of options and turnaround times, you could have your video and corresponding transcript up and running in no time.

Why Is Transcription Important For Online Tutorials And E- Learning

March 11, 2016July 17, 2017 Yukti YatishLeave a comment

Online Learning & Transcription

As the world is waking up to the immense possibilities of e-learning and online tutorials, transcription is witnessing a surge in popularity. This is largely due to the flexibility that transcription offers, which in turn facilitates the learning process. But why exactly are students banking on transcriptions while learning through online tutorials? Here are a few reasons:

1. Easy comprehension

Having a transcript right in front of the eye helps students understand better while listening to an audio. The process engages a multi-sensory tutorial method, which is efficient especially in explaining complex subjects.

2. Great for students learning English as a second language

Many students from across the world are turning to the Internet to get a grip on the English language. Transcription in such cases has proven to be an effective learning aid. It lets the students, who are obviously not too familiar with the language, understand the words more clearly. Transcripts also help students keep up with the various accents of teachers and professors, which is not too uncommon among people hailing from the different parts of the world.

3. Helps students stay focused

Bite-sized information, including shorter videos enhanced with transcribed copies, is always more desirable when explaining concepts. Students find the highlighted texts in transcripts effective in holding their attention than the video alone would be able to.

4. Effective for students with poor Internet connectivity

Low Internet bandwidth is an issue that many students face. This is common with online learning as students hail from various corners of the world where Internet connectivity is not always available at the desired speed. It also allows the students the ability to read ahead even when the video is slow to load.

5. Multiple usages

Apart from being used as subtitles to a video, transcriptions can be used in their own accord. In other words, depending upon their format, students can download and print transcribed documents and use them as study material.

There is little doubt that transcription is an important aspect of the e-learning process. But, it is not the students alone who benefit from it. Even the e-learning providers can help their online business by using the transcribed files to enhance their on-page SEO. This is applicable for all the material that they make available online. In case you are looking for assistance with your transcription, we can help. Start uploading files today and enjoy flawless transcription service delivered within budget and time.

YouTube Video Transcription

September 7, 2015October 15, 2016 Yukti YatishLeave a comment

Transcription has come a long way. Nowadays, you can have a variety of audio files transcribed into various formats to meet your needs. You also have your pick of companies to do the service for you depending on your needs. However, there’s another type of format that some may not even think about when it comes to transcription.

In this digital age, more and more of us are using videos, whether it’s to save on time or you find it easier than typing out what you have to say. The question then arises, what do you do if you need those words? How can you get your videos, in particular, your YouTube videos, put into word form? You’re in luck because today’s blog post will discuss some benefits of transcribing your YouTube videos and the best ways to accomplish this feat.

Image Courtesy of Wikipedia

One benefit of having your YouTube videos transcribed is accessibility. It doesn’t take much to realize that there are a lot of videos on YouTube. It is believed that more than 1 billion people use the services, with each minute seeing 300 hours of video being uploaded to the site. Google indexes their videos and by having them more accessible that means people with hearing disabilities or from varying countries around the globe can utilize the information. The other side of that is by having your video accessible to more viewers, the higher Google ranks the video.

On top of accessibility, some of you may want to draw more audiences to your videos. If you have a transcript for your YouTube video, it adds search engine optimization (SEO) strength to the video. Whether it is for accessibility reasons or audience draws, having accurate transcription allows for keyword optimization and it means search engines don’t have to rely on your title and description alone to know the content of your video.

Okay, you can see some of the benefits of having your YouTube videos transcribed and YouTube actually provides a free service to do just that for you. While some videos can be transcribed in YouTube, there are certain limitations, such as the number of speakers and audio quality. Also, if you aren’t computer savvy, saving the transcript into text form could be a little confusing as it gives it to you in an HTML format. Not to mention, the accuracy of this type of transcribing is limited to what it thinks it hears in the audio. The result is that the concept of your video could come off in the wrong light or image.

It is possible to take matters into your own hands. There are countless webinars and tutorials on YouTube and the web that could show you how to do this on your own, but let’s be honest, that could take a lot of time out of your already busy schedule. Not only do you have to transcribe your video, but you also have to research the best way to do it. You may not have the time to do this or even want to do this.

A good option for your YouTube transcription needs is Scribie. All you need to do is provide the link to your video when you select to upload a file and you will get a transcription file with a 98% or higher accuracy. Scribie offers a variety of rates and turnaround times with a variety of extras included in the price such as multiple speakers, speaker tracking, and word documents. Click here to see for yourself! Most other services will charge you extra for those things. Consider Scribie for your YouTube or any other transcription needs today.